Beauty Pageants: Competitions of Empowered Women

Beauty pageants have come a long way from being just a showcase of physical beauty. Today, they have evolved into competitions of empowered women with a purpose. These women possess all the qualities and attributes that embody an empowered woman - confidence, intelligence, and determination. Through hard work and preparation, they have proven that we can all be beautiful and smart at the same time.

Miss Mexico 2023 | Miss San Luis Potosi

As we celebrate these women, it's important to recognize that beauty pageants are not just about the glitz and glamour. They provide a platform for women to showcase their talents, advocate for important causes, and inspire others to be their best selves. In this blog post, we'll explore how beauty pageants have evolved into competitions of empowered women and why they are important for women's empowerment.

Beauty pageants have a long history, dating back to the 19th century. They were initially meant to showcase physical beauty and promote tourism. However, over the years, they have evolved to become more than just beauty contests.

Today, beauty pageants are competitions that evaluate a woman's overall package - intelligence, talent, personality, and beauty. They provide a platform for women to showcase their skills and talents, advocate for important causes, and inspire positive change in their communities.

Examples of some of these competitions down below:

Beauty pageants have also become more diverse and inclusive. They now welcome women of all shapes, sizes, and ethnicities, breaking down the traditional beauty standards that were once prevalent in the industry.

One of the most significant changes in beauty pageants has been the introduction of the "Beauty with a Purpose" segment. This segment requires contestants to advocate for a cause that is close to their hearts and make a positive impact on their communities.

The "Beauty with a Purpose" segment has given contestants a platform to raise awareness about critical issues such as poverty, education, and healthcare. It has also helped to break down traditional stereotypes about beauty pageants and demonstrate that they can be a force for good.

By advocating for a cause, contestants show that they are not just pretty faces but also intelligent, compassionate, and socially aware individuals. This segment has transformed beauty pageants into competitions of empowered women who use their platform to make a positive impact on society.

Another significant change in beauty pageants is the increasing diversity and inclusivity in the industry. In the past, beauty pageants were known for promoting a specific type of beauty - tall, thin, and blonde. However, this narrow definition of beauty has been challenged in recent years.

| Following some of the Miss Mexico 2023 contestants | Beauty & Diversity

Today, beauty pageants welcome women of all shapes, sizes, and ethnicities. This change has been driven by the growing demand for diversity and inclusivity in all aspects of society. By embracing diversity, beauty pageants have become more representative of the real world and have helped to break down traditional beauty standards.

Furthermore, the inclusion of women with diverse backgrounds and experiences has helped to showcase the unique talents and skills of each contestant. It has also given young girls from diverse backgrounds role models to look up to and aspire to be like.

Beauty pageants have been criticized for promoting unrealistic beauty standards and contributing to low self-esteem among young girls. However, this is not always the case.

Participating in beauty pageants can be a transformative experience for young women, helping them build confidence and self-esteem. By competing in a pageant, women learn to showcase their talents, speak in public, and present themselves with poise and confidence.

Pageants also provide a supportive environment where women can connect with other like-minded individuals and build lifelong friendships. For many contestants, the experience of participating in a beauty pageant has been life-changing and has helped them become more empowered and confident individuals.

Behind every successful beauty pageant contestant is a team of mentors and coaches who have helped them prepare for the competition. Mentorship and preparation are critical components of a successful pageant experience.

Contestants work with coaches to develop their interview skills, talent performances, and public speaking abilities. They also receive guidance on how to maintain a healthy lifestyle and present themselves with confidence and grace.

Through mentorship and preparation, contestants develop the skills and confidence they need to succeed in the competition and beyond. They also learn the value of hard work and dedication, which are essential qualities for success in any field.

As we celebrate the evolution of beauty pageants and the empowerment of women, we want to congratulate Karla Rivas, who represented her state of Sinaloa with pride and dignity in the national competition Miss Mexico 2023 this past Abril 15th and made all of us proud! She was crowned as the second runner up!


Karla Rivas is a shining example of an empowered woman who possesses all the qualities and attributes that embody a successful beauty pageant contestant. She is confident, intelligent, and passionate about making a positive impact in her community.

We wish Karla Rivas all the best in her future endeavors and are confident that she will continue to be an inspiration to young women everywhere.



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